Cookie Consent by Free Privacy Policy website Azimut|Benetti Group at the Fort Lauderdale International Boat Show 2014
october 22, 2014 - Azimut

Azimut|Benetti Group at the Fort Lauderdale International Boat Show 2014

An event full of new products and world premiers for the Italian Group whose Italian style is winning over the Americas.

With the European Boat Shows over, the Azimut|Benetti Group is now ready to present its newest products to the American market.

An absolute world premiere event will be the launch of the new Benetti Veloce 140’, the first yacht in the Fast Displacement series, and the American debut of the Benetti Tradition Supreme 108’, the Azimut Magellano 53 and Atlantis 50 by Azimut Yachts.

The Azimut|Benetti brand name will be further strengthened with the opening of new Benetti offices at Fort Lauderdale and a new dealership agreement for Azimut Yachts in Mexico.

The Azimut|Benetti Group will present eighteen models at the 55th Fort Lauderdale International Boat Show (Flibs) that will run from 30 October to 3 November 2014.

Among these will be the world premiere launch of a 47-metre model and two new vessels for the American market.

As in 2013, this year too Azimut|Benetti has chosen Flibs as the ideal setting for launching an exclusive new yacht, which underlines the importance of this market for the Italian Group.

Further proof lies in the opening of a new Benetti office/showroom in Florida and a new partnership between Azimut Yachts and the Mexican dealer, Euro Yacht.

However, the innovations presented at the Fort Lauderdale International Boat Show 2014 are not limited to new models; the new Benetti sales and after sales offices will also be opened at the same time.

Based in Fort Lauderdale, an excellent location for the Central and South American markets, the new headquarters were designed in the form of an office/showroom that is open to brokers, industry operators and boat owners.

With this opening, Azimut|Benetti has yet again confirmed its commitment to being involved in and supporting the local markets and sales network with a 30% increase in the budget allocated to stocking spare parts locally.

This represents the biggest investment in the market to date by any overseas manufacturer.

On the same subject, Azimut Yachts has officially announced an exclusive dealership agreement with the Mexican company, Euro Yacht.

This is the fifteenth partnership signed by Azimut Yachts in the past 12 months.

This is part of a series of determined actions underlining the clear intention of the Group to continue with a policy of significant investments on the territory that match the increasing success the Group has been enjoying in terms of sales and brand awareness.

More infos downloading press release